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Advertising is a way for companies to get their products noticed by consumers. Two games that have seemed to find ways to pop in front of my vision starting at the end of summer and continuing to now are Call of Duty: Modern Warfare 2, and Dragon Age: Origins.
First-person shooters were never my choice of games. The game that I played the most from that genre was the original Half-Life, and that was only in multi-player mode. I guess you can count Metroid Prime 1 and 2, but Nintendo likes to refer to them as first-person adventure games rather than first-person shooter games. Goldeneye is another one, too, but that’s essentially it. I’ve played 3 games made for the first-person perspective.
Advertising for Modern Warfare 2 and Dragon Age is everywhere. And, it’s effective. I’ve never wanted to play a video game so much from mere advertisements. The agencies behind these two juggernaut games did a heck of a job. The developers brought their best work to the table and the high reviews scores are rolling in.
If you’re looking for a first-person shooter, go with Modern Warfare 2.
If you’re looking for an RPG, go with Dragon Age: Origins.
If you can get them both, you’ll be a happy person.
The game that lacked in advertising but should have been as heavily advertised? Metroid Prime Trilogy. Get it together, Nintendo.



